“Cyber Monday” was first coined in 2005. It marked the beginning of the day after the popular online shopping day, Black Friday, which is the day after Thanksgiving. Over the years, different large-scale companies have taken advantage of Cyber Monday as a means to draw in consumers to purchase goods online without the hassle of waiting in line or struggling with other buyers once the store opens. Just like Black Friday, Cyber Monday has been extremely successful to the extent that the day itself is now celebrated in other countries around the world, particularly in the Americas and some European countries.
Cyber Monday became an official term on November 28, 2005, at Shops.org. It was following a study where 77% of sales occurred online. There was a substantial increase in sales and profits on that day. Every year, this day has had a big impact across the United States alone drawing in customers to big retailers such as Walmart, Macy’s, Kohls, Best Buy, and so on. Today, more and more consumers are readily buying items in online marketplaces like Amazon
Cyber Monday is the idea day for shoppers to shop for online products of their choice safely. However, the only negative aspect is tolerating the amount of traffic entering a website on that day. The number of consumers accessing a website can cause a crash in the system and overload servers. Notwithstanding, the website management system has allowed consumers to buy goods without falling victim to in-store violence successfully.
On the last note, Cyber Monday is considered safer shopping day than Black Friday. Black Friday, like Cyber Monday, is a day where consumers looking for discounts on goods can buy their merchandise. In most cases, on Black Friday, consumers are required to wait in front of the store until it is opened. Some stores open as early as midnight or at eight in the morning. Trouble could start as consumers enter the store. But, this is not the case with Cyber Monday which allows for shopping from the comforts of the home.
Cyber Monday brings much sales and sellers on online marketplaces like Amazon